Informace o publikaci
Porterova analýza 5 sil v odvětví stavebnictví
| Autoři | |
|---|---|
| Rok publikování | 2012 |
| Druh | Článek ve sborníku |
| Konference | Aktuálne problémy podnikovej sféry |
| Fakulta / Pracoviště MU | |
| Citace | |
| Obor | Řízení, správa a administrativa |
| Klíčová slova | Porter 5 forces; building industry; financial crisis |
| Popis | The presented paper is focused on content and research project on development of small and medium business in cross-boarded area, implemented by faculty of Economics and Administration, Masaryk University in cooperation with the FH Wien University of applied sciences of WKW. The concept is based on Porter five forces model, complete with the sixth forces and the value chain. Fundamental problems of the construction industry and their possible solutions are presented modified Porter 5 forces analysis. |
| Související projekty: |