Publication details
Marketing sportu
| Title in English | Sports marketing |
|---|---|
| Authors | |
| Year of publication | 2014 |
| Type | Teaching aids, texts (including individual chapters in textbooks) |
| MU Faculty or unit | |
| Citation | |
| Description | Publication is intended for Bachelor´s degree students. Material consists of 5 chapters and test questions. This e-learning material includes 8 images (photos, graphs, schemes and tables) and file to download. This electronic teaching material provides definition of sports marketing and the specifics of this field. |
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