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Publication details
Možnosti a limity masové kastomizace
Title in English | Feasibilities and limits of the mass customization |
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Authors | |
Year of publication | 2004 |
Type | Article in Periodical |
Magazine / Source | Logistika |
MU Faculty or unit | |
Citation | |
Field | Management and administrative |
Keywords | mass customization costs customer relations production system |
Description | Article attends to some aspects of the concept mass customisation from the view of limits influencing its wider apklication in the corporate practice. |