Publication details
Hodnota a hodnota pro zákazníka
| Title in English | Value and value for customer |
|---|---|
| Authors | |
| Year of publication | 2005 |
| Type | Article in Proceedings |
| Conference | Zborník príspevkov k medzinárodnému kolokviu k terminológii obchodu |
| MU Faculty or unit | |
| Citation | |
| Field | Management and administrative |
| Keywords | value value for customer different concepts of value |
| Description | Paper concerns the problems of the concept "value" and "value for customer" and introduces some basic differnet views on this concept. |