Publication details
Přístupy k mapování a vizualizace stakeholderů
| Title in English | Approaches To The Stakeholder Mapping And Visualizing |
|---|---|
| Authors | |
| Year of publication | 2010 |
| Type | Article in Proceedings |
| Conference | Ekonomika a management organizací - výzkum, výuka a praxe |
| MU Faculty or unit | |
| Citation | |
| Field | Management and administrative |
| Keywords | Stakeholder analysis; stakeholder mapping; visualizing methods |
| Description | The paper is an overview of stakeholder mapping and visualizing methods used nowadays. Stakeholder visualizing is an important tool for strategic management. As it closely follows the stakeholder mapping, which is a part of stakeholder analysis, the paper starts with theses constructs to subsequently introduce the most known visualizing methods. |
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