doc. Ing. Radoslav Škapa, Ph.D.

2010

• Understanding Brand Web Site Positioning in the New EU Member States: The Case of the Czech Republic

  OKAZAKI Shintaro ŠKAPA Radoslav

  Chapter of a book

  Tatnall, Arthur. (ed.), Web Technologies: Concepts, Methodologies, Tools, and Applications, year: 2010, number of pages: 19 s.

2009

• Exploring brand advertising strategy in the new EU member states: The grounded theory approach

  OKAZAKI Shintaro OHME Rafal BAUER Andras ŠKAPA Radoslav

  Article in Proceedings

  Proceedings of the Annual Conference of the American Academy of Advertising, year: 2009

• Managerial issues of the Czech companies reverse flows

  KLAPALOVÁ Alena ŠKAPA Radoslav

  Article in Proceedings

  ICABR 2009, year: 2009

• Problematika řízení zpětných toků z podnikového pohledu

  ŠKAPA Radoslav

  Article in Periodical

  Vedecký obzor, year: 2009, volume: 1, edition: 2

• Qualitative exploration on advertising strategy in the new EU member states

  OKAZAKI Shintaro OHME Rafal BAUER Andras ŠKAPA Radoslav

  Article in Proceedings

  Proceedings of the International Conference on Research in Advertising (ICORIA), year: 2009

• Quality of Buyer-Seller Relationships from Value Creation Perspective

  ŠKAPA Radoslav KUBÁTOVÁ Eva

  Article in Periodical

  Portuguese Journal of Management Studies, year: 2009, volume: XIV, edition: 2

• Reverse Logistics in the Czech Republic: five year retrospective

  ŠKAPA Radoslav KLAPALOVÁ Alena

  Article in Proceedings

  SEMAFOR´09, year: 2009

• Reverse Logistics in the Czech Republic: Outcomes of the Preliminary Research

  ŠKAPA Radoslav KLAPALOVÁ Alena

  Article in Proceedings

  ICABR 2009, year: 2009

• Tvorba hodnoty v dodavatelsko-odběratelských vztazích a její typy

  ŠKAPA Radoslav ŠVANDOVÁ Eva

  Article in Proceedings

  Hradecké ekonomické dny 2009. Ekonomický rozvoj a management regionů, year: 2009

• Zpětná logistika: tendence v českých podnicích

  ŠKAPA Radoslav

  Article in Proceedings

  Vývojové tendence podniků V, year: 2009