Publication details
What can work in climatic campaigns : review of information-based and framing approaches
| Authors | |
|---|---|
| Year of publication | 2018 |
| Type | Article in Periodical |
| Magazine / Source | Envigogika |
| MU Faculty or unit | |
| Citation | |
| Web | článek |
| Doi | http://dx.doi.org/10.14712/18023061.563 |
| Keywords | attitudes to climate change; framing interventions; information-based interventions; mitigation behavior |
| Description | This paper reviews two approaches, which may be useful in climatic campaigns: provision ofinformation and framing of information about aspects of global climate change. Both of these approaches can be easily implemented in climatic campaigns aiming at the general public. Our review has revealed that information about impacts of global climate change is likely to make climatic beliefs, attitude and behavior more positive. Likewise, approaches that use negative benefit framing (i.e., informing about losses that can be avoided through climatic action) are likely to produce positive change in beliefs, attitude and behavior. On the other hand, there is some uncertainty in other approaches (e.g., provision of information about solutions to GCC, consensus framing) as to their effects, probably owing to yet unknown mediators and moderators. Still otherapproaches seem promising (e.g., use of mechanistic information) but they await further empirical corroboration. |
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