Publication details

WORKSHOP - Strategie destinačních společností

Title in English WORKSHOP - Strategy of DMOs
Authors

HOLEŠINSKÁ Andrea

Year of publication 2022
Type Workshop
MU Faculty or unit

Faculty of Economics and Administration

Citation
Description Workshop was about meeting with experts, e.g. representatives of DMO, and about the transfer of knowledge from practice to students. Students were engaged into the project in the form of teamwork followed with the presentation of students’ outputs dealing with strategic management of destination. Students received direct feedback from the DMO representatives. The workshop is the outcome of sustainability of the project MUNI/A/1101/2017.
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