Project information
Destinační management z pohledu teorie řízení
(DeMaPoTR)
- Project Identification
- MUNI/A/1101/2017
- Project Period
- 1/2018 - 12/2018
- Investor / Pogramme / Project type
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Masaryk University
- Grant Agency of Masaryk University
- Category A
- MU Faculty or unit
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Faculty of Economics and Administration
- Ing. Bc. Andrea Holešinská, Ph.D.
- Ing. Zuzana Černíková
- Ing. Markéta Novotná, Ph.D.
- Ing. Ondřej Repík
- Keywords
- destination management; partnership; process of destination management
The project initiates the student engagement in research activities reflecting current trends in destination management. The subject of the project is the partnership as the fundamental platform for destination management. The research considers partnerships between destination management organizations from the viewpoint of selected management theories. The main goal is to identify the strengths and weaknesses of destination management in the Czech Republic. The outputs of the project are articles in scientific journals and conference papers of international importance.
Publications
Total number of publications: 12
2023
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WORKSHOP - Strategie destinačních společností (2023)
Year: 2023, type: Workshop
2022
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Destinační management. Promo video
Year: 2022, type: R&D Presentation
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Destinační management. Umění rozvíjet destinaci
Year: 2022, edition: Vyd. 1, number of pages: 336 s.
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Destinační management: Od teorie k praxi a zase zpět - vzájemná inspirace
Year: 2022, type:
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WORKSHOP - Strategie destinačních společností
Year: 2022, type: Workshop
2019
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Behaviour of Stakeholders in Different Destination Networks – Three Cases from the Czech Republic
Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, year: 2019, volume: 67, edition: 2, DOI
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Česká podoba konsolidace DMO
XXII. mezinárodní kolokvium o regionálních vědách. Sborník příspěvků., year: 2019
2018
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Differences in Motivation of Food Festivals Visitors - a View from the Czech Republic
Geographica Pannonica, year: 2018, volume: 22, edition: 3, DOI
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Příležitosti a bariéry spolupráce aktérů cestovního ruchu v mikroregionu Olomoucko
XXI. mezinárodní kolokvium o regionálních vědách. Sborník příspěvků., year: 2018
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To be governed or to be guided - Destination networks from the Czech perspective
Year: 2018, type: Appeared in Conference without Proceedings