Publication details
Corporate Citizenship: forma dárcovství či alternativa ke Corporate Social Responsibility
| Title in English | Corporate Citizenship: Form of Philanthropy or Alternative to Corporate Social Responsibility |
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| Authors | |
| Year of publication | 2006 |
| Type | Article in Proceedings |
| Conference | Agroregion 2006 Zvyšování konkurenceschopnosti v zemědělství, Sekce III Regiony - podniky - zdroje |
| MU Faculty or unit | |
| Citation | |
| Field | Acoustics |
| Keywords | Corporate Social Responsibility, Corporate Citizenship, Philanthropy |
| Description | This article is focused on the two conception of Corporate Citizenship: limited view of Corporate Citizenship and equivalent view of Corporate Citizenship to Corporate Social Responsibility. The aim of this paper is synthesize theoretical knowledge about these conceptions and try to explain reasons of inconsistent understanding of Corporate Citizenship. |