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Publication details
Multi-Functionality of Metaphor in Newspaper Discourse
Authors | |
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Year of publication | 2011 |
Type | Article in Periodical |
Magazine / Source | Brno Studies in English |
MU Faculty or unit | |
Citation | |
Web | Digitální knihovna FF MU |
Field | Linguistics |
Keywords | metaphor; function; CDA |
Description | This paper investigates cognitive and social functions that metaphor fulfils in newspaper discourse on natural catastrophes, aiming to reveal multi-functionality of figurative language. The analysis reveals that metaphor functions as a conceptual tool and an effective ideological weapon. It simplifies reality, hides politico-economic and social conditions, bipolarizes the world, dramatizes stories by appealing to readers’ emotions, and creates feelings of community and belonging. |