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Informace o publikaci
Multi-Functionality of Metaphor in Newspaper Discourse
Autoři | |
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Rok publikování | 2011 |
Druh | Článek v odborném periodiku |
Časopis / Zdroj | Brno Studies in English |
Fakulta / Pracoviště MU | |
Citace | |
www | Digitální knihovna FF MU |
Obor | Jazykověda |
Klíčová slova | metaphor; function; CDA |
Popis | This paper investigates cognitive and social functions that metaphor fulfils in newspaper discourse on natural catastrophes, aiming to reveal multi-functionality of figurative language. The analysis reveals that metaphor functions as a conceptual tool and an effective ideological weapon. It simplifies reality, hides politico-economic and social conditions, bipolarizes the world, dramatizes stories by appealing to readers’ emotions, and creates feelings of community and belonging. |