Ing. Michal Jirásek, Ph.D.

Assistant professor, Department of Business Management

Office: 548
Lipová 507/41a
602 00 Brno

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Phone:	+420 549 49 6590
E‑mail:

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Basic information

Type

Total number of publications: 53

2024

The Application of Behavioral Insights into B2B Market Research

JIRÁSEK Michal MACHÁČOVÁ Irma SOUKUP Tomáš

Article in Periodical

The Journal of Applied Behavioral Science, year: 2024, volume: 60, edition: 2, DOI
The association between personality traits and perceived innovativeness

JIRÁSEK Michal SUDZINA František

Article in Periodical

International Journal of Business Innovation and Research, year: 2024
The power of electronic Word of Mouth in inducing adoption of emerging technologies

MLADENOVIĆ Dušan BRUNI Roberto FILIERI Raffaele ISMAGILOVA Elvira KALIA Prateek JIRÁSEK Michal

Article in Periodical

TECHNOLOGY IN SOCIETY, year: 2024, volume: 79, edition: 1, DOI

2023

A cross-cultural comparison of attitudes towards business ethics

PROCHÁZKA Jakub JIRÁSEK Michal

Article in Periodical

International Journal of Business Governance and Ethics, year: 2023, volume: 17, edition: 1, DOI
Behaviorální alchymie v B2B : jak využít behaviorální vědu k dosažení marketingových a obchodních cílů v B2B?

MACHÁČOVÁ Irma JIRÁSEK Michal FUSEK Petr SOUKUP Tomáš

Popularization text

Year: 2023, type: Popularization text
Corporate boards’ and firms’ R&D responses to performance feedback

JIRÁSEK Michal

Article in Periodical

Journal of Strategy and Management, year: 2023, volume: 16, edition: 1, DOI
Flying high on low cost: Success in the low-cost airline industry

MAJEROVÁ Veronika JIRÁSEK Michal

Article in Periodical

PLOS ONE, year: 2023, volume: 18, edition: 12, DOI
Klima DAO: a crypto answer to carbon markets

JIRÁSEK Michal

Article in Periodical

Journal of Organization Design, year: 2023, volume: 12, edition: Winter, DOI
Proof of Humanity DAO: No crypto-utopia… yet

JIRÁSEK Michal

Article in Periodical (without peer review)

Year: 2023, type: Article in Periodical (without peer review)
The influence of social conformity on mask-wearing behavior during the COVID-19 pandemic

MLADENOVIĆ Dušan JIRÁSEK Michal ONDRÁČEK Tomáš OPATRNÁ Zuzana ŠTANGOVÁ Radmila

Article in Periodical

Heliyon, year: 2023, volume: 9, edition: 3, DOI